How are you partners creating "WOW" moments with customers?

Dec 09, 2023

One of the best ways to validate your partnerships strategy is on track:

Witnessing "wow" moments.

Let me explain.

Last week, I was in Los Angeles for our customer event.

Charles Melendez from Optimize IS (one of our top services partners), met with one of our Enterprise customers.



The customer explained how they were looking to build a specific workflow and app on Airtable to solve a business problem.

Charles said "we've built that with one of our clients" and then proceeded to explain in great detail (step by step) on how they did it.

The client said "Wow!" and mentioned how that is exactly what they are looking for.

They exchanged information afterwards.

I love seeing our partners solve customer challenges that make an impact on their business.

Wondering if you partner strategy is on track? Ask yourself how many "wow" moments you are creating.

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